When Marissa Mayer was hired as CEO at yahoo in 2012 it was a major accomplishment for all females, when she took over the CEO position, she was expected to turn the company around.

 

Marissa Mayer had always been an all-star, she graduated from Stanford with honors and eventually ended up working for Google and became a well-known personality in the tech world. While CEO, Mayer doubled the maternity leave and yahoo now offers new mothers 16 weeks of paid time off. During Mayer’s first year at yahoo, stock went from $15.74 per share to hovering around $28 in August 2013. She also changed the internal culture of yahoo which some say brought back some excitement.

 

Unfortunately, Mayer was not able to save Yahoo in her 5 years as CEO, the company’s stock fell by more than 50% in 2015, executives left the company and staff was reduced by half. Yahoo failed to prevent two high-profile hacking incidents that affected more than a billion Yahoo user accounts and then had to sell to Verizon for $4.8 billion on July of 2016. Mayer resigned from Yahoo on June of 2017 and walked away with $186 million in Yahoo stocks, stock options, and restricted stock units.

 

It is unfortunate that Mayer was unable to turn around the destiny of a once corporate giant. We will have to see where the future of Yahoo will go.